"You can create art in a vacuum, but you´ll never generate any great ideas from there."
The mind is a muscle and it has to be trained regularly as much as any other muscle in your body.
What does this have to do with social media, you might ask?
A lot.
In times where many are forced to work alone or as freelancers, social media replaces the work space attitude you find in a usual work environment. Social media is the "global" opportunity to "show-up" and "dress up".
Working in a dull environment or in a work space that is full of people who are waiting for "Friday" to come, you know there is not a real chance to grow on your project